Featured Model: Erica Mendoza

Erica black dress

Erica casual look
Erica graduation photo
What do you like about being Latina?

I love being Latina because there's so much diversity within our people. When you think of a Latina, there isn't one particular look that comes to mind because we all come in different shapes, colors and accents. That's the beauty of being a Latina.

What’s something about you that people would be surprised to know?

People would be surprised to know that I used to practice kickboxing and play soccer. I used to be a total tomboy since I grew up with all boys in my family. That's one of the main reasons why I always stood up for myself when bullies crossed my way.

What are your favorite colors and outfits that make up most of your closet?

I have my closet color coordinated but as I take a look, black seems to take over, even though I love pastel & nude colors. My favorite outfits are a combination of chic and formal casual. I'll wear a beanie with a blazer then throw on some thigh high boots. Just because.

What trends are big in your city?

I attend SFSU, and it seems to me that most of the style trends are going back to the 90's. The styles are urban but with a little 90's flavor to it; chokers, high waisted jeans with high rise and sunflower croptops. Very neat!

Erica black dress
Erica wearing sunglasses
Erica sporty look
What is your favorite brand/designer? What do you like about that brand?

I'm a very simple girl. Since I have a curvy body, it's whatever can fit and look good on me. I shop everywhere so I don't have a specific place where I shop. I do like brands such as BCBG, Guess and Pink. My favorite designer of all times is Carolina Herrera.

Where do you see yourself in 5 years and what are your goals?

Where do I see myself in five years? I see myself owning multiple businesses, working in a major production company as a director/ screenwriter or owning my own production company, working full time as an actress and possibly thinking of children.

Which actresses or models do you believe have the best style?

My personal favorites are Victoria Beckham, Emma Watson & Jennifer Lopez. They kill it every time.

Erica checkered top
Erica wearing jean jacket

Shop by category




Keyshla Maisonet













What trends are big in your city?

New York is the city of fashion. Everyone loves black, jeans and black boots with a shirt is perfect for being trendy in this beautiful city. In Puerto Rico we have beautiful beaches, so the perfect trend is something more tropical and chic.

Keyshla Maisonet bikini
Keyshla Maisonet bikini
What’s something about you that people would be surprised to know?

I think what people would be surprised to know about me is that I am very simple, people who do not know me would love me, I am a very authentic, humble and loving girl ... Sometimes social media makes other people have a wrong reflection of you. Sometimes we judge because of what we see in social media, but often the people we judge are the people with more feelings, humility, and charisma than many others. I am very simple, people who do not know me would love me, I am a very authentic, humble and loving girl.

What are your favorite colors and outfits that make up most of your closet?

If you see my closet, everything is black. So definitely my favorite color is black.

Latinas have that "chispa" that no other person has... We have that "swing" on our hips that makes us feel sexy. Latinas are very nice, we make friends fairly easy. Studies show that Latinos are the friendliest people in the world. Latinos are hard working people, entrepreneurs and we fight for what we want. That is one of the things that I admire most, the desire to work, and offer the best to your family. We take the risk, we leave our countries, to go and search for a better life in another country, many times we do not even know the language, and that makes us strong, determined, confident and independent. Of course Latin food is the best in world!

Keyshla Maisonet face
Keyshla Maisonet dress
Keyshla Maisonet as Selena
What is your favorite brand/designer? What do you like about that brand?

Michael Costello because it's sexy, chic, confident and elegant. Versace because it's sexy and awesome. Chanel because it is classic and elegant. I love Dolce&Gabbana, it's chic, sexual, exotic and sophisticated. All in one.

Which actresses or models do you believe have the best style?

Joan Smalls
Kendall Jenner
Rocky Barnes
Emrata
Elsa Hosk

Where do you see yourself in 5 years and what are your goals?

This year I have a great project and it's one of my big dreams. I am preparing myself to compete in Miss Puerto Rico Universe, if God allows it and I can win, then I will go for everything and with all my energy bring the 6th Crown to Puerto Rico which since 2006 we have not been able to bring it back. I am very sure of myself, and of the plan that God has for me. In 5 years I will definitely have my own agency to scout Latin models and send them to the American market, just as how I achieved my dream of being signed by international agencies, I would be happy to help other Latina girls achieve that dream...

Keyshla Maisonet black bikini
Keyshla Maisonet

Hermosaz recommends

Shop by category

See More


Featured Model: Alexandra Vazquez

Alexandra wearing red lipstick

Alexandra smiling
Alexandra in red pants
What do you love about being Latina?

As a Latina woman, there are many cultural things that I like. I love our delicious traditional food, such as tacos, tamales, pozole, enchiladas, etc. Aside from our delicious food. I love not only being Latina but also looking like one! I'm 100% Hispanic/Latina and I represent.

What’s something about you that people would be surprised to know? 

Something that people don't really know about me, is that I'm a teacher. Aside from having a huge love for fashion, TV hosting and pop culture, and the fact that I wanna be a well known "Fashion Designer" one day. I also have a special passion that is very close to my heart for children with disabilities. That is why I proudly hold a 'Bachelor's degree' in 'special needs' with a minor focusing in 'Intellectual area'.

What trends are big in your city?

I feel like every person in my precious town is very unique. In a way we all are trendsetters.

Alexandra wearing red lipstick
Alexandra wearing black suit
Alexandra in pink floral earrings
Which actresses or models do you believe have the best style?

Former Miss Universe "Olivia Culpo", "Kendall Jenner" and "Blake Lively".

What is your favorite brand/designer? What do you like about that brand?

I like so many brands. But for my day-to-day life, I like "Windsor" fashion, and I absolutely love the high-end brand Chanel (Coco Chanel).



Where do you see yourself in 5 years and what are your goals?

I always see myself being a successful woman and fulfilling my dreams.


What are your favorite colors and outfits that make up most of your closet? 

My daily fashion changes with my mood, but Im very attracted to elegance.

Alexandra wearing pink
Alexandra wearing long dress

Shop by category



Featured Model: Catalina Morales

[av_one_full first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

Featured Model

Catalina Morales

Miss Universe Puerto Rico

[/av_textblock]

[av_hr class=’short’ height=’50’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-thin’ custom_width=’50px’ custom_border_color=” custom_margin_top=’30px’ custom_margin_bottom=’30px’ icon_select=’yes’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’ admin_preview_bg=”]
[/av_one_full]

[av_one_full first min_height=” vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ padding=’0px’ padding_sync=’true’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

[/av_textblock]
[/av_one_full]

[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”][/av_textblock]

[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]
Name: Catalina Morales

Residence: San Juan, Puerto Rico

Nacionality: Puerto Rican

Instagram: @catalinamoralesofficial
[/av_textblock]

[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]
What do you love about being Latina?

I love that people view us Latinas as very powerful and outspoken women. The love and pride I have for being Latina is very hard to put into words. Its one of those things that you just feel but can’t explain.
[/av_textblock]

[av_one_half first min_height=” vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ padding=’0px’ padding_sync=’true’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

[/av_textblock]
[/av_one_half]

[av_one_half min_height=” vertical_alignment=’av-align-top’ space=’no_margin’ margin=’0px’ margin_sync=’true’ padding=’0px’ padding_sync=’true’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

[/av_textblock]
[/av_one_half]

[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]
What’s something about you that people would be surprised to know?

That I am a published author. I wrote a motivational book which tries to show how we can turn negatives into positives.
[/av_textblock]

[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]
What are your favorite colors and outfits that make up most of your closet?

I don’t even do it consciously but half of my wardrobe is white. Besides white, I love earthy tones. In terms of outfits, because I live on a tropical island, my closet is made up mostly of skirts and short dresses, but that will have to change now that I am moving to NYC.
[/av_textblock]

[av_one_half first min_height=’av-equal-height-column’ vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ padding=’0px’ padding_sync=’true’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

[/av_textblock]
[/av_one_half]

[av_one_half min_height=’av-equal-height-column’ vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ padding=’0px’ padding_sync=’true’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

[/av_textblock]
[/av_one_half]

[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

What trends are big in your city?

Because of the amazing 80 degree weather all year long, crop tops, jean shorts and maxi dresses are always in trend in San Juan.

[/av_textblock]

[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]
What is your favorite brand/designer? What do you like about that brand?

My favorite designer is Ellie Saab. Seriously, what is not to love? Every single design of his is a work of art.
[/av_textblock]

[av_one_half first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

[/av_textblock]
[/av_one_half]

[av_one_half min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

[/av_textblock]
[/av_one_half]

[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]
Which actresses or models do you believe have the best style?

I love former beauty queen turned model Olivia Culpo’s style, very chic and high fashion.
[/av_textblock]

[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]
Where do you see yourself in 5 years and what are your goals?

I have a degree in Advertising and Public Relations and I’m also a lawyer. However, in 2015 I was Miss Puerto Rico, a job that I enjoyed throughly. My goal in 5 years is to put all my academic credentials and my experience as a queen in becoming an ambassador for a fashion/beauty brand.
[/av_textblock]

[av_one_half first min_height=” vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ padding=’0px’ padding_sync=’true’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

[/av_textblock]
[/av_one_half]

[av_one_half min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_social_share title=’Share the post!’ style=” buttons=’custom’ share_facebook=’aviaTBshare_facebook’ share_twitter=’aviaTBshare_twitter’ share_gplus=’aviaTBshare_gplus’ share_reddit=’aviaTBshare_reddit’ share_mail=’aviaTBshare_mail’ admin_preview_bg=”]
[/av_one_half]

[av_hr class=’default’ height=’50’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-thin’ custom_width=’50px’ custom_border_color=” custom_margin_top=’30px’ custom_margin_bottom=’30px’ icon_select=’yes’ custom_icon_color=” icon=’ue808′ av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=”]

[av_one_half first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_blog blog_type=’posts’ categories=’122,56,57,123′ link=’category’ blog_style=’blog-grid’ columns=’3′ contents=’excerpt’ content_length=’content’ preview_mode=’auto’ image_size=’portfolio’ items=’6′ offset=’0′ paginate=’no’ conditional=”]
[/av_one_half]

[av_two_fifth min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”]
[av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”]

Subscribe to our newsletter!

[/av_textblock]

[av_mailchimp list=’e25412aef9′ double_opt_in=’aviaTBdouble_opt_in’ on_send=” sent=’Thank you for subscribing to our newsletter!’ link=’manually,http://’ color=”]
[av_mailchimp_field id=’1′ type=’text’ check=” options=” label=’Name’ width=”]
[av_mailchimp_field id=’0′ type=’text’ check=’is_email’ options=” label=’Email Address’ width=”]
[av_mailchimp_field id=’av-button’ type=’button’ check=” options=” label=’Subscribe’ width=”]
[/av_mailchimp]
[/av_two_fifth]

Featured Fashionista: Claudia Camargo

Claudia in beige hat

Claudia wearing yellow sweater
Claudia wearing beige blazer
What do you like about being Latina?

Too many things to count but the main thing is that we are built as fearless women. We are not afraid to speak up and have drive to be leaders.

What’s something about you that people would be surprised to know?

That I am the only Latina at my job!

What are your favorite colors that make up most of your closet?

Currently into a lot of nudes, grays, creams and dusty pink.


What trends are big in your city?

Minneapolis is a very Scandinavian city and you can definitely see the influence in the design around the city, the architecture and of course the clothing. And I am totally into it because it is so minimalistic and clean.

Claudia holding pink flower
Claudia in long white boots
Claudia wearing b & w
Where do you see yourself in 5 years?

I just started the Minneapolis Blogger Union and it has been such a great thing in the Twin Cities, so I want to keep nourishing it. I’m the kind of woman that wants it all, so I see myself with a baby, running my businesses (blog and blogger union) and excelling at my full time job at Target. .

What is your favorite brand/designer? What do you like about that brand?

I love Target, not only because I work there but I truly love what the brands stands for and the affordable price point.

Claudia long coat style
Claudia wearing leather coat

Shop by category



Vanessa Arriola



What do you like about being Latino?

I love that Latina’s are known as the epitome of sexy & fierce. While I believe that each woman poses something special of their own, Latinas are immediately connected to overcoming any obstacles & their strength. In a nutshell, being Latina is the luchadora (warrior) cutthroat attitude but we also nurture like no other.
Latinas are the perfect blend of everything & that reflects a lot in our different cultures within Latin America. I am Mexican but even within Mexico we have different takes on our culture, there is so much to be appreciated within the Latino culture.
Vanessa lollipop
Vanessa in red
What’s something about you that people would be surprised to know?

Something about me that people will be very surprised to know about me is that I was a huge tomboy growing up. I grew up with my brother who is 3 years older than me so I would always ruin my clothes playing with the boys & mix my Barbie dolls with his action figures.
What are your favorite colors and outfits that make up most of your closet?

My favorite color to wear is red but if you take a look into my closet you’ll see a lot of Olive & a lot of Black. People think black is easy to work with but I think its elegant & sexy. When in doubt, turn some heads in black.

What is your favorite brand/designer? What do you like about that brand?

I don’t think I have a favorite brand. I will seriously wear anything from anyone because I like it & its affordable. Dream designer to wear would have to be Carolina Herrera because she dressed Jackie Kennedy & Michelle Obama.

Vanessa in a skirt
Vanessa in brown outfit
Vanessa at the beach
Which actresses or models do you believe have the best style?

I love the way Zendaya dresses. You can really see her creativity & personality though her style & the woman can make anything look good.
Where do you see yourself in 5 years and what are your goals?

In 5 years I see my self (above all) to be happy. I am a broadcast journalist so I see myself working to the top of my field & interviewing. I also see myself taking over my family business 100% so my mother can retire & maybe finally allowing marriage & kids in my life lol.
Vanessa in floral skirt
Vanessa in red turtleneck

Shop by category

See More


HERMOSAZ Featured Model: Antonella Nakfour

Antonella wearing cheetah print

Antonella wearing green top
Antonella beige top outfit
What do you like about being Latina?

What I love about being Latina, is that we have sabor. Although, I have mixed cultures because my dad is Lebanese being Latina is what makes us stand out, being Latina makes us I think a little bit more passionate about everything we love. It’s always in me and it’s what gives me an edge.

What are your favorite colors?

My favorite color is yellow, nice and bright, although I don’t really wear it.

What are your favorite brand of clothes?

My favorite brand is Zara, a Spanish brand. I’m in love with everything they sell. My mother owns a clothing store so that would be my second favorite.

What's your favorite style?

My style varies depending on my mood and the day. One thing is consistent, I love to dress to impress. I think the way we look says a lot about who we are so I like to look my best always (at least I try to!) I think my style is a combination of classic with a trendy/dramatic look.


What are the items you always carry in your purse?

The five items always in my purse are hand lotion, lip balm (I can’t stand dry lips), mints, iPhone (because I need to take pictures!) and sunglasses.

Antonella yellow swimsuit photo
Antonella wearing jean top with pink
Antonella wearing pink
Which actor/actress or model has the best style according to your taste?

Mmmm, this is a tough question. I tend to create my own style based on what I like, what’s trending and what accentuates my features. I don’t really have a specific someone to name. Yes, there’s a few actress and models I enjoy how they dress but they don’t really define my style.


Who was your role model growing up and how does that influence who you are today?

My role model growing up was my mom, she still is! I have learned from her sacrifices and experiences. She has taught me to be the woman I am today and I am proud of how she raised my brothers and I. She is also my go-to fashion consultant. I have learned my great taste in style from her.

What is your favorite Latino Dish?

Although, I’m not Peruvian my favorite Latino Dish is ceviche. It’s so yummy; I could eat it for days.


What is your favorite thing to do?

My most favorite thing to do is read, travel, travel, travel and do runway modeling. Did I mention I love to travel?

Antonella wearing cheetah print
Antonella swimsuit photo

Shop by category



Featured Model: Jessica Sanchez Villarreal

Jessica wearing Gucci belt

Jessica in San Francisco
Jessica in Paris
What do you like about being Latina?

What I love about being Latina is the culture, and the food.

What’s something about you that people would be surprised to know?

I drink coffee like if it was water. And I’ve been playing soccer my entire life.

What’s the most random thing in your purse?

A spoon, you never know when you may need it.

What are some of your favorite brands?

Forever 21, A'GACI, Express, and Guess.


What are your favorite colors that make-up most of your closet?

Mustard yellow, white, black and burgundy.


What is your favorite outfit in your closet?

Any outfit that’s elegant is my favorite.


Jessica wearing Gucci belt
Jessica selfie photo
Jessica wearing black top
Which actresses or models have the best style?

Selena Gomez, Eiza González and Clarissa Molina. 

What is your favorite book or song that you think everyone should read or listen to?

“Who You Are” by Jessie J


What is one of your favorite quotes or proverbs?

Be who you are and say what you feel, because those who mind don't matter and those who matter don't mind.“ - Dr. Seuss 

 


Where is a place that you really want to visit?

Paris. 

Who do you look up to in life and why?

My mom. She is by far the strongest women I have ever met, and I hope one day I can be half the women she is.

Where do you see yourself in 5 years?

Graduated from college and working as a psychologist.


Jessica wearing red lipstick
Jessica wearing white

Shop by category



HERMOSAZ Featured Model: Anna Paula Rossetto























































Anna Paula Rossetto
Anna Paula Rossetto
Tell us about yourself.

I am a young mom, trying to live and give my daughter the best life she can have.




What do you like about being Latino?
All the doors that have opened up for me for being able to speak 2 languages.
What are your favorite colors?

Red.

What are your favorite brand of clothes?

I don’t have a favorite brand of clothes, what ever fits nice and looks nice is my favorite.

What’s your favorite style?

I am more in to the hippie type, but it also depends on my mood of the day. I can be really girly but also a tomboy.

What are the items you always carry in your purse?

Lotion, ID, credit card, chapstick and mascara.

Anna Paula Rossetto
Anna Paula Rossetto
Anna Paula Rossetto
Which actor/actress or model has the best style according to your taste?

Kendall Jenner because she is very natural.

 

Who was your role model growing up and how does that influence who you are today?

I don’t think I ever had a role model because I’ve always been in to doing my own things and very hardheaded when it comes to something I want.

 

What is your favorite Latino Dish?

Pinhão, it’s a Brazilian seed that only grows in the south of Brazil .

 

What is your favorite thing to do?

I love to spend time with my daughter, or go to the beach to just think and relax if she is not around.

 

What is a good life lesson that you would like to share with others?

I think that you have to definitely be careful with those you call your friends, because a lot of people out there are rooting for you to lose so always measure out the good and bad that people do to you and who is actually there for you when you are down.

 

Anna Paula Rossetto
Anna Paula Rossetto

Shop by category